Privacy Policy & Terms of Use

How Roseth Mortgage, LLC and HomeSync collect, use, and protect your information.

Last updated: April 22, 2026

About This Policy

This Privacy Policy and Terms of Use ("Policy") governs the manner in which Roseth Mortgage, LLC ("we," "us," "our," or "Roseth Mortgage") collects, uses, maintains, and discloses information collected from users of the Roseth Mortgage website at rosethmortgage.com and the HomeSync platform at homesync.network (together, the "Sites" or "Services").

HomeSync is operated by Roseth Mortgage, LLC. When you use HomeSync, you are interacting with a Roseth Mortgage service. This Policy applies to all products, features, and services offered across both Sites, including mortgage lending services, real estate agent partner programs, AI-powered buyer qualification tools, and property search services.

By using our Sites or Services, you acknowledge that you have read, understood, and agree to be bound by this Policy.

Information We Collect

We collect information in several categories, depending on how you interact with our Services.

Personal Identification Information

We may collect personal identification information from users when they visit our Sites, register an account, subscribe to communications, submit a form, apply for a mortgage, claim a city as a real estate agent partner, respond to a survey, or engage with other features and resources. This may include name, email address, phone number, mailing address, real estate license number, NMLS identifier, and similar identifiers.

Users may visit our Sites anonymously. We only collect personal identification information that users voluntarily submit. Users can decline to provide personal information, but some features may not be available without it.

Mortgage Applicant Information

When a user applies for mortgage services through Roseth Mortgage, we collect financial and credit-related information necessary to evaluate the loan application, including income, employment, assets, liabilities, Social Security number, and credit history. This information is collected under the Gramm-Leach-Bliley Act (GLBA) and is treated as Non-Public Personal Information ("NPI"). NPI is collected, used, and protected in accordance with applicable federal and state financial privacy laws.

Real Estate Agent Partner Information

When a real estate agent signs up for our HomeSync Partner Program or claims a city, we collect information necessary to verify their licensure and support their use of the platform, including real estate license number, brokerage affiliation, MLS identifiers, service area, professional profile content (bio, photo, branding), and listing data retrieved from their MLS via authorized MLS Grid or comparable feeds.

Consumer Browsing and Interaction Data

We collect information about how users interact with our Sites, including pages viewed, listings saved, AI chat interactions, property searches conducted, and pre-qualification activities. This data helps us improve our Services and match buyers with relevant agents and listings.

Non-Personal Identification Information

We collect non-personal identification information whenever users interact with our Sites. This may include browser type, device type, operating system, internet service provider, referring URLs, and similar technical information.

Cookies and Tracking Technologies

Our Sites use cookies and similar tracking technologies to enhance user experience, analyze Site traffic, and support core functionality. Users may set their browsers to refuse cookies or to alert them when cookies are being sent. If cookies are refused, some parts of the Sites may not function properly.

We also use third-party analytics services including Google Analytics and Meta (Facebook) Pixel to understand how our Sites are used. These services may collect information about your visits to our Sites and other websites.

How We Use Your Information

We may use the information we collect for the following purposes:

  • To provide our Services — including mortgage lending services, agent partner programs, property search, AI-powered qualification tools, and related offerings
  • To match buyers and agents — connecting consumers exploring properties with the featured real estate agent in their target city or subdivision
  • To process mortgage applications — including credit evaluation, underwriting, and loan fulfillment
  • To personalize user experience — tailoring content, listings, and recommendations based on user activity
  • To communicate with users — responding to inquiries, sending transactional messages, providing updates about applications, listings, or partner activity, and sending marketing communications where legally permitted
  • To improve our Services — analyzing usage patterns, diagnosing technical issues, and developing new features
  • To comply with legal obligations — including regulatory reporting, fraud prevention, and legal process requests
  • For security and integrity — detecting and preventing fraud, abuse, and security breaches

How We Share Your Information

We do not sell your personal information. We share information only in the following circumstances:

With Service Providers

We share information with trusted third-party service providers who perform specific functions on our behalf. These providers are contractually obligated to protect your information and use it only for the purposes we specify. Categories of service providers we use include:

  • Cloud hosting and database infrastructure (for storing platform data securely)
  • Transactional email delivery (for sending emails related to your account, applications, and communications)
  • SMS messaging (for text messaging with users who have consented)
  • AI language model services (for AI-powered chat, qualification, and content generation features — only pseudonymized or minimal data is shared)
  • Analytics and advertising measurement (for understanding Site usage and advertising effectiveness)
  • MLS data aggregators (for retrieving authorized real estate listing data)
  • E-signature and document management (for mortgage application and disclosure signing)
  • Credit reporting agencies (for evaluating mortgage applications, with user consent)
  • Video and media generation services (for creating AI-generated marketing content on behalf of agent partners who have opted in)

We use enterprise-grade vendors and, where applicable, require them to maintain SOC 2, ISO 27001, or equivalent information security certifications. We share only the minimum information each service needs to perform its function.

With Real Estate Partners

When a consumer interacts with a featured agent's profile or listing, contact and intent information may be shared with that agent to facilitate the consumer's inquiry. Consumers are notified before this sharing occurs and may decline.

With Mortgage Affiliates

Mortgage applicants' information may be shared with Roseth Mortgage's authorized affiliates, investors, and settlement service providers as necessary to process and close a loan. This is disclosed separately in our GLBA Notice provided at the time of mortgage application.

For Legal Reasons

We may disclose information when required by law, subpoena, court order, or other legal process, or when necessary to protect the rights, property, or safety of Roseth Mortgage, our users, or others.

Business Transfers

If Roseth Mortgage is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify users and provide choices where legally required.

How We Protect Your Information

We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of personal information, usernames, passwords, transaction information, and other data stored on our Sites. These measures include:

  • Encryption of data in transit via HTTPS/TLS
  • Encryption of sensitive data at rest where appropriate
  • Role-based access controls limiting internal access to information
  • Regular security reviews and vulnerability assessments
  • Multi-factor authentication for administrative access
  • Vendor security due diligence before engaging third-party service providers

No method of electronic transmission or storage is 100% secure. While we work to protect your information, we cannot guarantee absolute security.

Communication Preferences and Opt-Out

By submitting a contact request or inquiring about loan products or HomeSync services through our Sites, you consent to be contacted by Roseth Mortgage, its authorized partners, and affiliates by telephone (including on recorded lines), automated calling, pre-recorded calling, text message, email, fax, or other means, even if you have opted in to the National Do Not Call List, any state equivalent Do Not Call List, or any internal Do Not Call List.

No mobile phone information collected through our Sites will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with service providers in support of our own operations (such as customer service providers) is permitted. SMS opt-in data and consent will not be shared with any third parties.

You may opt out of marketing communications at any time by following the unsubscribe instructions in any email we send, replying STOP to any text message, or contacting us directly at jeremyroseth@rosethmortgage.com. Opting out of marketing communications will not affect transactional communications related to your account or active applications.

Your Rights and Choices

Depending on your state of residence, you may have additional rights regarding your personal information. These may include:

  • Right to Access — to request a copy of the personal information we hold about you
  • Right to Correct — to request correction of inaccurate information
  • Right to Delete — to request deletion of your personal information, subject to legal retention requirements (including mortgage loan records that must be retained under federal law)
  • Right to Opt Out of Sale or Sharing — we do not sell your personal information; we do not share it for cross-context behavioral advertising
  • Right to Non-Discrimination — we will not discriminate against you for exercising any of these rights

California residents have specific rights under the California Consumer Privacy Act (CCPA) as amended by the CPRA. Virginia, Colorado, Connecticut, and other state residents may have similar rights under their respective state privacy laws.

To exercise any of these rights, contact us at jeremyroseth@rosethmortgage.com. We will respond within the timeframes required by applicable law.

Third-Party Websites and Links

Our Sites may link to third-party websites, applications, or services that are not owned or controlled by Roseth Mortgage. This Policy does not apply to those third parties, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party websites you visit.

Children's Privacy

Protecting the privacy of children is important to us. We do not knowingly collect or maintain personal information from children under 13. No part of our Sites is structured to attract or be accessible to children under 13. If we become aware that we have collected personal information from a child under 13, we will delete that information promptly.

International Users

Our Services are operated in and directed to users in the United States. If you access our Sites from outside the United States, your information may be transferred to, stored, and processed in the United States, where our servers and central database are located. By using our Sites, you consent to such transfer.

Retention of Information

We retain personal information for as long as necessary to provide our Services, comply with legal obligations (including mortgage loan record retention requirements under federal law, which may be up to 25 years), resolve disputes, and enforce our agreements. When information is no longer needed, we will delete or anonymize it in accordance with our data retention policies.

Changes to This Policy

Roseth Mortgage reserves the right to update this Policy at any time. When we do, we will revise the "Last updated" date at the top of this Policy. Material changes will be communicated via email or in-app notification where appropriate. We encourage users to review this Policy periodically. Your continued use of our Sites following any changes constitutes acceptance of those changes.

Contact Us

If you have questions about this Policy, our privacy practices, or your dealings with our Sites, please contact us:

Roseth Mortgage, LLC

17781 Lincoln Street NW

Elk River, MN 55330

Phone: (952) 992-9315

Email: jeremyroseth@rosethmortgage.com

NMLS ID: 1818791

Terms of Use

By using our Sites and Services, you acknowledge that you have read, understood, and agree to be bound by the following Terms of Use, in addition to the Privacy practices described above.

Acceptance of Terms

These Terms apply to all users of our Sites. If you do not agree to these Terms, please do not use our Sites. Continued use following any updates to these Terms constitutes acceptance of the updated Terms.

Eligibility

Our Sites are intended for users who are at least 18 years of age. By using our Sites, you represent that you have the legal capacity to enter into this agreement. Our Sites are directed to users in the United States only.

Acceptable Use

You agree to use our Sites only for lawful purposes. You agree not to:

  • Violate any applicable laws or regulations
  • Harass, abuse, defame, threaten, or harm others
  • Attempt unauthorized access to our systems, networks, or databases
  • Distribute malware, viruses, or other harmful software
  • Send spam or unsolicited communications
  • Infringe on intellectual property rights
  • Engage in unauthorized commercial activity
  • Impersonate others or misrepresent your identity
  • Engage in data mining, scraping, or automated extraction without permission
  • Disrupt or interfere with normal Site operation
  • Share content that is inappropriate or harmful to minors
  • Invade the privacy of others

Intellectual Property

All content on our Sites, including text, images, software, design, and branding, is owned by Roseth Mortgage or its licensors and is protected by intellectual property laws. You are granted a limited, non-exclusive, non-transferable license to access and use our Sites for personal, non-commercial purposes. You may not republish, reproduce, sell, sublicense, or commercialize any content from our Sites without express written permission.

No Commitment

Nothing on our Sites constitutes an offer for a loan commitment, interest rate lock agreement, or guarantee of mortgage approval. All loan approvals are subject to underwriting review and standard qualification requirements.

Disclaimers and Limitation of Liability

Our Sites and Services are provided "as is" without warranties of any kind. We make no representations about the accuracy, reliability, or completeness of content on our Sites. To the fullest extent permitted by law, Roseth Mortgage and its officers, directors, employees, and affiliates shall not be liable for any direct, indirect, consequential, incidental, or special damages arising out of your use of our Sites.

Indemnification

You agree to indemnify and hold harmless Roseth Mortgage and its affiliates from any claims, losses, damages, costs, and expenses (including reasonable attorney's fees) arising out of your use of our Sites or any breach of these Terms.

Termination

We may terminate or suspend your access to our Sites at any time, without notice, for any reason, including violations of these Terms. Users may terminate their use at any time by contacting us.

Governing Law

These Terms are governed by the laws of the State of Minnesota, without regard to its conflict of law principles. Any disputes will be resolved in the state or federal courts located in Minnesota.

Severability

If any provision of these Terms is found unenforceable, the remaining provisions will continue in full force and effect.

Entire Agreement

This Policy, including the Privacy and Terms of Use sections, constitutes the entire agreement between you and Roseth Mortgage regarding our Sites and Services, and supersedes all prior agreements.